Swedish operator group Telia showed it’s not entirely monogamous with Ericsson by picking Nokia to run its new 5G network in the new Mall of Tripla in Helsinki.
While a single shopping centre might not seem like the biggest deal win, it will serve as a case study into all the capacity goodness promised by 5G. Using both Nokia base stations and small cell gear, shoppers at the mall will presumably be able to download the entire internet in one nanosecond and all the other good things promised by 5G enhanced mobile broadband.
“We are seeing increased demand for better connectivity at shopping centers, stadiums and large events, which is why the 5G network rollout at the Mall of Tripla is a milestone for both Nokia and Telia,” said Ari Kynäslahti, Head of Mobile Networks Product Management at Nokia.
I am particularly proud of the way our 5G AirScale Indoor Radio small cells have been able to be discretely installed inside the mall for excellent, seamless indoor coverage. The retail industry has the potential to be one of the big beneficiaries of 5G and we are excited to see how consumers and businesses benefit from this 5G network at the largest shopping center in the Nordics.”
Of course all that lovely bandwidth isn’t just about downloading movies, etc. There is an expectation that retail will be able to use both augmented and virtual reality to enhance the shopping experience in some way. On top of this being a handy case study for Nokia, it will be pleased to be reminded there is still room in Telia’s heart for it after being snubbed in Norway.